A guide to good Search Engine Optimisation (SEO) tips

By: Craig Bucknall

Getting your website listed in Search Engines (SE) can sometime be a monumental task in itself, here are my top ten tips to get you started.

1. Page Title
Forget using 'Welcome to my website' as your page title, if you really want to attract target media specify your keywords and list your product keywords separated by an | (hold Shift + backslash key) symbol (eg: Digital Cameras | Video Cameras) will boost the strength of your chosen keywords, in this case Digital and Video Cameras.

2. Page Filenames
Still naming your page filenames as products.htm or aboutus.php, why not add some weight to your website and help the SE distinguish from the multitude of pages with generic names and again utilise your keywords into your filenames (eg: paper_back_novels.htm) for a Book selling site with this link to the list of Paper Back Novels.

3. ALT Tags
Again keywords play a huge part in the design of your site and another area to include these words is in your image 'ALT" tags.

4. Header Tags
Getting back to your Page Title, there is no point in making the heading text "Welcome to my Website" especially if you are selling Garden Tools. Using , and tags to emphasize your Products and Services in order of importance, lets the SE's.

5. Bold Text
Got something to say?, say it in Bold Text, this tells the SE that this text is important and relates strongly to your content and keywords and should be taken notice of.


6. Keywords
Some say they aren't that important anymore to getting results in the SERPS (Search Engine Result Pages) but using them correctly can add to your sites overall effectiveness. Concentrate on 3 - 4 keyword phrases (eg: "custom website design" or "web site design" for web site designers) and make sure they are used in the first and last paragraphs of your home page content.


7. Google Toolbar
Not only a search tool the Google Toolbar displays each sites Page Rank according to Google on it popularity and web presence.


8. Alexa Toolbar
Download the Alexa Toolbar from Amazon and sign up to their affiliate program, the toolbar is an essential tool in gauging the popularity and hit results of how your website ranks in the www..


9. RSS Feeds
Want to increase traffic? well consider starting a RSS Feed on your website with important news items relating to your business and your chosen profession then link these to your articles.


10. Article Writing
Article writing is another way to cross promote your site with helpful information for others and with links back to your site.


In conclusion
There are many facets to Search Engine Optimisation of websites and these 10 tips are merely just a few and a good starting point to get your website promoted in the www.

Author Bio



Craig Bucknall is the owner and Managing Director of the Sydney based Website Design studio Bullie Graphics. You can view his website at www.bulliegraphics.com.au.

Article Source: http://www.ArticleGeek.com - Free Website Content

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Meta tag optimization results in high search engine ranking

By: James Day

I was compelled to publish this article after noticing several SEO specialists writing in reference to meta tags being dead or obsolete. Meta tags are not dead. I will be the first to say, meta tags are utilized by all major search engines and are very much in use and extremely important to search engine ranking. If you need proof of how important meta tags are, try removing your meta tags and watch what happens to your search engine positioning. Your site will plummet to the depths of the unvisited web. Meta tags are frequently an overlooked factor which can improve the ranking of most any website.

This is an example of how vital meta tags are to your webpage and to your search engine ranking. Our website ranks #6 and #7 consistantly on MSN for the keyword submit site. To test the dead meta tag theory, our source code editor changed one word in the meta description tag and we dropped to #15 in the search results. Our rankings on Google and several other search engines suffered even more so. Needless to say we made changes accordingly. All major search engines definitely utilize meta tags for a description of the webpage and for indexing within the search results.

The title tag is one of the most important on page factors to consider. This is because search engine spiders read this tag first and place a high level of importance on the keywords found there. The title tag is also used for the title of your listing in the search results. The contents of your title tag will also appear in the top left corner of the browser bar. Correct title tag optimization is essiential and will result in a dramatic increase in your search engine ranking. The title tag should contain at least one or more keywords to be of any relevance to the webpage.


Search engine spiders read the description meta tag next. This tag is often used as a website description in the search results. The description tag should also contain a few keywords. The keyword meta tag is also vital to search engine ranking giving search engine spiders a sample of relevant text and content within a webpage. Other meta tags include robots, resource, author, copyright etc. These tags are not as important as the title, description and keyword tag, however they should be included if possible. To acheive high search engine ranking optimize your meta data. Proper onpage optimization will greatly improve your search engine placement.

Author Bio



Article written by the CEO of www.submit-site.org

Article Source: http://www.ArticleGeek.com - Free Website Content

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How to Raise Your Rankings in Search Engines - Basic SEO

By: Duane Jacobson I don't know how many times I've been asked. "How do I get traffic to my website?" To best discuss this topic I should break this down into categories 1. Title Tags The title Should contain keywords and keyword phrases that is important to your site. Our recommended maximum number of characters for this tag is 60. Also when counting your characters remember that spaces are considered as well. Titles should appeal to the reader otherwise even a top position will lose a lot of clicks. For example, "shoes,nike shoes,best shoes,review shoes," is unlikely to induce a click. What may induce a click would be like: Shoes - Find out the latest styles on name brand shoes. 2. Description The maximum number of characters I recommend for this Tag is 150. Any longer than this and it will only be cut off and may count against your site being listed high in the search engines. Try to repeat your keywords that you used in your title in a proper sentence and in 3rd party. Avoid I, Me, Myself etc 3. Keywords keywords My recommended maximum number of characters for this tag is 250. Any more than that may be considered spamming. Keep your keywords focused upon what your site is about. Don't think that if I use an assortment of different keywords that your site will be a seller. Targeted marketing is associated with your keywords. 4. Keyword Nesting Description: A term used in searching to indicate the sequence in which operations are to be performed Enclosing words in parentheses identifies a group or "nest." Groups can be within other groups. The operations will be performed from the innermost nest to the outmost, and then from left to right. keyword nesting is nesting your top 5 most important keywords in the html page that the public will see. I would recommend using the keywords that you've used in your title, description. 5. Head Tags not to be confused with (head) tags def. HEAD or HEADER (of HTML document) The top portion of the HTML source code behind Web pages, beginning with and ending with . It contains the Title, Description, Keywords fields and others that web page authors may use to describe the page. The title appears in the title bar of most browsers, but the other fields cannot be seen as part of the body of the page. To view the portion of web pages in your browser, click VIEW, Page Source. In Internet Explorer, click VIEW, Source. Some search engines will retrieve based on text in these fields. Head Tags should be a repeat of your title tag. Most webmasters put their head tag right after the body tag. A head tag will look like this (h1) (/h1) with the ( and ) being replaced with < > 6. Anchor Links Anchor Links is one of the most important html tags that your site needs to gain search engine page rank especially in google and msn. Author Bio For more information please goto: http://www.newworldproducts.com Article Source: http://www.ArticleGeek.com - Free Website Content

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Get Your Site Seen – Here are 8 Website Traffic Tools to Help

To monitor the traffic coming to your website or blog, you’ll need the right website traffic tools.   Tools can help you monitor web traffic, analyze the type of traffic you’re receiving, and understand what visitors do after they arrive at your site. 

With this valuable information on hand, you’ll have the knowledge needed to promote your site with confidence.  You’ll be able to know exactly how every campaign affects your web traffic so you can repeat and/or improve on your marketing methods.  Here are just a few useful tools to help you get started.

Google Analytics
With Google Analytics, you can learn all you need to know about website traffic.  Discover information such a how many visitors are coming to your site (within certain time frames), which sites referred the visitors, which keywords were used to find your site, and more. It’s one of the few in-depth and free website traffic tools available!

Hitslink
This is a real-time, web-based stats reporting package.  Use its conversion tracking to keep track of your pay-per-click campaigns. Unlike the more general website traffic tools, Hitslink enables you to keep up with site promotions and downloads with specific data!

WebTrends
Improve customer experience while measuring your site’s success. Measure and test your site’s content, usability, marketing and more with one program.  Use the information available to tweak your site and improve your visitors’ experiences while at your website.

Alexa
This site reports stats for all websites on the Web.  It’s a great place to compare your site or blog to others and see how your site ranks among similar sites.  You can also use Alexa to find out the value of a website you’re planning to sell or gather other statistics.

MeasureMap
This tool also falls under the Google sector. Many blogs don’t offer very good website traffic tools to help you view and analyze site statistics.  In fact, most blogs don’t offer this at all.  You might have to use a third party program or install a plug-in to get this information.  MeasureMap can help you analyze how people act while visiting your blog.  This can be a valuable source of information if you need to increase sales and/or awareness through a blog site.

Technorati
This site is great for keeping up with how popular a blog is when compared with others.  It uses the number of “favorite” ratings to measure popularity.

Pheedo (for RSS feed updating)
This is an advertising platform that uses RSS feed technology to engage your audience.  It’s great for sites that are continuously being updated with news and products/services because it takes an RSS feed and updates the ads on it several times per hour.

The Internet Marketing Tips Newsletter
Well, I do have to blow my own horn once in a while but the Marketing tips newsletter is a great website traffic tool to help direct you into a more profitible web site. You can join and get a bonus here. ..

These are just a few great website traffic tools, but there are hundreds more.  Find tools that best fit your business.  You won’t need corporate-style tools for a small business site, so you can easily find affordable programs and sites to meet your needs, increase website traffic, and make more sales.

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Popular 2011 SEO Tools

By Todd Herman

There are a number of popular SEO tools available online that will make your work much easier. The SEO experts will advise you about these effective tools that will solve your problem areas. The first and most important tool is Google Analytics.

This is a free tool that gives you an easy solution to analyze the traffic of your website. You can track your site and find out the number of page views you have received in a particular time frame. You can also find out the length and depth of visit and the geographical location of your visit. The three SEO elements covered by Google Analytics are search traffic, search keywords and content performance.

Alexa toolbar is very useful for internet users. This is widely used by many webmasters for many years due to its ability to measure the performance and popularity of a website. Alexa is able to give you accurate results up to the top 100,000 sites existing online.

Another great tool that helps you to find out the right keywords for your site is KeyCompete. You can determine the keywords of your competitors easily. This could be obtained through their PPC programs. This is an online tool with lots of useful features. No one can overlook the usage of this tool to find out the appropriate keywords for their sites.

You can get information about your competitors and receive reports about their performance in major search engines like Google and Yahoo through the SEO tool SEOmoz. This helps you to find out what your competitors are doing and help you to keep track of their progress. Knowing these things will help you plan your future moves accordingly.


This also helps you in site error detection, traffic tracking and keyword research. IWEBTOOL has many tools in one that covers most areas of SEO. The great feature of this is the Google PageRank Prediction. This predicts the ranking in Google. This gives account of the links a domain has and measures the speed of the website. With Website Speed Test you can find out the time taken for site loading.


Widexl helps you to locate pages that are linked to your site. This feature has a meta tag analyzer that helps you to analyze the meta tags, page loading time and keyword density. You can check the links of your site on six search engines and make comparisons among competitors with another great tool of Widexl, Search Engine Saturation.


The SEO tool, Link Diagnosis helps the website owners to examine the link competition. This provides main details about eh links of the competitors. You can get details about anchor text, page ranks, etc. The Link Diagnosis runs only in Firefox browser.


SEO Logs is a combination of many free tools for SEO like Web Page SEO Optimizer, Keyword Difficulty Check, Backlinks Analyzer Tool, HTTP Headers, Domain Age Check, Alexa Rank Comparison, Adsense Profit Calculator, etc.


This helps you to measure the difficulty of keywords to get ranked in search engines. It also can detect the faked Pagerank and give PR value results. With these popular SEO tools you can optimize your site easily.


About the Author: If you want to learn more about various SEO tools you have to contact a up to date, professional SEO company.


Source: www.isnare.com
Permanent Link: http://www.isnare.com/?aid=932616&ca=Internet

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